Centro de Documentação da PJ
Analítico de Periódico
CD 315
AI and consumer manipulation [Documento electrónico] : what is the role of EU fair marketing law? / Federico Galli
Católica Law Review, Lisboa, Vol. 4, n.º 2 (maio 2020), p. 35-64
Ficheiro de 147 KB em formato PDF.
INTELIGÊNCIA ARTIFICIAL, PROTECÇÃO DO CONSUMIDOR , MARKETING, UNIÃO EUROPEIA
1. Introduction. 2. “Artificial Intelligence” and “consumer manipulation”. 3. Predictive powers. 4. Loops of feedback and learning. 5. The role of EU fair marketing law? 6. The Unfair Commercial Practices Directive: virtues and vices. 7. New regulation: The example of the US Detour Act. 8. Conclusion.
